Over the years, Coca-Cola never fail to amaze me with their commercials especially during Christmas season. They're my all time favorite advertisements together with Mc Donalds not only because I love the product but in all fairness they're full of substance.
So imagine my delight when I heard the news that Coca-Cola will create a new position called "President for Happiness" in line with the celebration of it's 100 years in the Philippines. The purpose of the said position is to spread happiness around the country.
There were speculations as to who would be chosen as the President for Happiness. I myself guessed he/she will be pulled out from the line of the veteran actors/actresses (he's a model though). But I was freakin' wrong!
Yesterday, when I watched the television the most awaited face of the president for happiness was revealed. Meet Caloy but his real name is Arran Phil Sese. Hmmm, "Sese"?, I was wondering how are we related hahaha.
 |
| source Coca-Cola's President for Happiness |
He was presented on a commercial inside his office filled with Coca-Cola soft-drinks explaining that his task is to make everyone happy while ideas were popping on his head. The latest commercial showed Caloy doing surveys from the busy streets of Manila asking people about things that would make them happy.
Coca-cola did a great job in bringing to life the creative idea of having the so called president for happiness. Not only will they capture the hearts of the Filipinos but will further create news and impact on their product the whole year round as I think this project was intended to run that long.
I was wondering what kind of activities will Caloy and Coca-Cola would come up with to make everyone happy. Well, that's for us to find out in the next few days/weeks/months or so.
I'm pretty darn excited Caloy, don't fail me.
I've heard about this pero di ko alam na may napili na sila. I am excited to find out what surprise they have instore to for their BIG anniv
ReplyDeleteI can't believe Coke has been around that long. Pero ako din, like ko mga adverts nila. Buti na lang may Youtube kundi mamimiss ko mga ads nila dito =)
Ako din nagulat, imagine sis, Coke is way too older than us. Galing. This is one of the brightest ideas they did and now their President for Happiness was in rounds in manila. Ang dami ding suggestions ng mga tao sa kanya about what they want which made me more excited.
Deletekaloka ka Sey. Haha. Mas gusto ko yung commercial nila pg pasko tsaka yung nag-dedeliver ng coke yung sasakyan. :) :) :)
ReplyDeletegOodmorning babe ♥
pahabol: ang gusto ko pala yung bago nila.. yung may matanda at bagong panganak na baby. Kaiyak yun. Haha.
Deletep.s. My gosh, ganda. How did you get so many commenters? 69comments on tha recent post! Congrats ♥
Hi Babe, good morning. I love that too. It's a family oriented ads. Those comments were accumulated, mejo matagal kasi ako hindi nakapag-post dahil busy kaya lahat dun ang last comment. Thanks Ganda.
DeleteI'm so late in finding outsuch news like this XD The campaign looks really cool. Question though, is this guy an actor? Or just a new-found model? ...I'm not that knowledgeable of the showbiz industry. Haha!
ReplyDeleteBasta Coca-Cola, the Best! I like the idea of having their own President for Happiness who will deliver happiness sa mga madlang pipol. I'm expecting na he will do his part properly!
ReplyDeleteI love coca-cola ads too! Ang galing lang talaga ng Marketing nila, kahit di na nila kailangan. There was a time na super addicted ako sa Coke, pero medyo nakaka-recover na ako ngayon. :)
ReplyDeletehehehe.yeah and if not because of coke wala si nikki gil. diba siya yung girl na hindi nauubusan ng coca colang ipinamimigay habang kumakanta sa kalsada!!
ReplyDeletehahaha! i remember that commercial! :) nakakamiss tuloy!
DeleteThat is true. Coca Cola does that
ReplyDeleteYes... Coca Cola does that. Me likes that
ReplyDeletehaha I can see why he was chosen!!
ReplyDeleteOMG Sey, I feel so outdated, wala akong ka idea kung ano yung recent ads nila hehe..I don't have the luxury to watch TV lately but I remember yung campaign nila last Christmas para sa mga OFWs,it was a brilliant one. Let's see and wait for Caloy's activities then...and of course keep us posted.
ReplyDelete♥hugs♥
This sounds like a great advertising campaign. I hope you'll keep us posted as to how it goes.
ReplyDeletecute ng latest commercial nila pati si caloy cute hahaha anyway..i too would be waiting for their next ad and activities =D
ReplyDeleteTalaga? wah, di na ako nanonood ng tv! kelangan ko makita yan. hehe. I know right, sis! Happiness is indeed important. :)
ReplyDeleteWow! Exciting naman yan! Sya pala ang napili. Kala ko din artista ang kukunin nila.
ReplyDeletecaloy.. ikaw na.... ehehhehe... anyway... di ko pa nappapanood ang bagong commercial ng coke.... ako marami rin akong mga fave na commercials... yun iba eh mga classic na... like "Ay si Carlo.... hmmm... ang gwapo talaga niya... hmmm... he loves me.. he loves me not... he loves me... he loves me not... he loves me.. (ay ubus na)...hmmmm he loves me.... again again again...".... mga Royal tru orange commercials.. yung SHe boom she boom... shalalalalalala she boom... dami grabe.. mga classic na ang iba... lupets... dami rin akong fave coke commercial
ReplyDeletemukha nya palang nakakatawa na. pero in fairness, he's good looking too. :)
ReplyDeletedi ko alam kung pumasok ang unang comment ko. Anyway, sang sabi ko dun, sobrang huli na ako sa balita. Di na ako nakakanood ng TV. hayz.. but it sounds exciting. Akala ko nung una bagong bf mo na etong si Caloy. haha.. miss you twin sis.
ReplyDeleteI was wondering why they chose him. I liked the old Coke commercial, the one with Jasper (Franco Mabanta). He was so funny.
ReplyDeleteWonder where he is now. Haha.
I'm sure Caloy will live up to the expectations of many. He's cute and he can be a matinee idol...hahaha.
ReplyDeleteVery cool. We could all use a President of Happiness.
ReplyDelete